Posts Tagged web site

Have a Nominee for the WebAward?

From time to time, we all come across a Web site that makes us go, “Hmmm.” Next time you see an impressive Web site, why not nominate it for the 2009 WebAward. The deadline for submissions is May 29, 2009.

To nominated a site, please go to: http://www.webaward.org/guidelines.asp

Add comment April 22, 2009

Free Online Business Tools

Did you know that you can have your Web site analyzed, create online surveys to send to your customers and research keywords − all online, all for free? The following article, written by MySolutionSpot™ member Sian Simon, provides a list of complimentary online business tools that you can use to enhance your businesss: http://www.mysolutionspot.com/online-marketing/free-online-resources-for-business-1231/

Add comment March 23, 2009

Link Building in 4 Steps

There are numerous ways to make your business Web site more visible. One method that is often overlooked is link building. The article below provides a variety of tactics you can apply to generate more backlinks:

http://www.searchenginejournal.com/how-to-optimize-your-site-for-link-building/8180/

Add comment January 15, 2009

Evaluate Your Site in 10 Steps

We recently came across this wonderful article, written by Peter Einheuser from Ardis Creative: http://internet.azarticle.com/web-design-development/how-to-analyze-a-website-in-10-steps/a222380

In the article, Einheuser discusses how you can analyze your Web site in ten easy steps. His advice can help you improve your Web site.

Add comment January 13, 2009

Why Incorporating Printable Coupons Is a Good Idea

Your Web site is more than just an informative resource about your business. It is an incredible marketing tool – a vehicle through which you can communicate with your target market. You should treat your Web site like an online billboard and maintain fresh content that will grab consumer attention.

Incorporating printable coupons is an incredible way to draw in new customers and expand your client base. Through periodically publishing limited-time discounts or specials, you will be able to encourage people to try out your services or buy your products, and return to your site.

Printable coupons can also be used as part of your loyalty program. By rewarding repeat customers with printable coupons, you will be able to show them your appreciation for their business and give them an incentive to continue their relationship with you.

Printable coupons are just one of many ways you can use your Web site as a promotional tool. To learn about other methods for enhancing your business through the use of your Web site, go to www.MySolutionSpot.com.

Add comment October 13, 2008

Does Your Home Page Appropriately Represent Your Business?

So you’ve built a Web site, and it’s been live for a while now. So why hasn’t your business experienced any boost in sales? There are several factors that can contribute to unsatisfactory results. One of these factors is the quality of your home page.

Have you looked at your home page lately? Not as the owner of the site, but as a potential customer. If you haven’t, it’s time to take a look.

The following questions will help you evaluate your content:

  • Does your home page clearly demonstrate what product or service you offer?
  • Does your home page look clean and uncluttered?
  • Does your home page display the important information about your business without requiring your visitors to scroll down?
  • Does your home page display a well-organized menu to help your visitors smoothly navigate through your site?
  • Does your home page display your logo?

If you’ve answered yes to all of the above, then you’re on a good path. Some experts also suggest putting a navigation menu and/or your business address and phone number in the footer of each page, including on your home page.

Remember, your home page is the first thing people will see on your Web site, so it will define their first impression of your business. Therefore, make sure you take the time to create a professional page that will appropriately represent your business.

To find more tips on getting the most out of your business Web site, go to www.MySolutionSpot.com.

Add comment October 10, 2008

Why Don’t All Small Businesses Have Web Sites?

Hundreds of millions of Americans regularly use the Internet. A large percentage of this population uses the Internet to research businesses and perform transactions online. So why is it that less than half of small businesses have Web sites?

According to a Warrillow study cited in a recent Small Business Lab posting, 59% of small businesses do not have business Web sites. Most likely, these small businesses will claim that their lack of money, time or knowledge hinders their ability to create a site for their business. What some small businesses have failed to recognize is that times have changed. Several specialty companies now offer affordable and speedy Web design services, as well as inexpensive or even complimentary site maintenance services. Simple-to-use Web design templates are also available for purchase. These do-it-yourself Web site packages require little or no Web design experience.

A business Web site is an incredible investment. It has the power to enhance a business’s visibility, as well as its accessibility. It provides a vehicle through which a business can communicate with consumers – letting them know what services or products it sells, where its facility is located and what advantage it has over its competitors.

Small businesses need to acknowledge the ubiquity of the Internet and take action. Their future depends on it.

1 comment October 2, 2008


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